Our three fundamental principles are honesty, flexibility and a continuous search for effective solutions. This enables us to achieve positive results of our everyday efforts. We are open to new challenges and we are always work hard side by side with our partners to achieve common goals.
Architectural concepts developed15
New sales offices opened10
Leads generated and processed28656
Cash collections, UAH1 200 000 000
According to the survey, the leader is the builder, Altis. In second place is Agrobudmekhanizatsiya, and the least amount of mentions was received by the Boryspilstilbud Trust.
Top of Mind (new buildings in Boryspil)
Leader of Top of Mind is LCD Levada, below are RS Graphite, RS Pervotsvit, RS Pershotsvet, and RS Sonyachnuiy, and the lowest received the RS Sky City.
Spontaneous Brand Knowledge
According to the results of Spontaneous, among the developers is Agrobudmekhanization, the next is Altis. The lowest is Ukrbud. In terms of new buildings, the leader in Residental Complex (RS) Levada, in second place RS Graphite. Borispol Village and Polaris received the lowest results.
Brand Awareness (developers)
The leader in Brand Awareness among developers is Agrobudmechanization, in second place is Altis, and ABM Development is the last.
Level of confidence in developers
According to the results of the research, the most reliable developer is Agrobudmekhanization, in the second place Altis, and the lowest level of consumer loyalty is Zhytobud.
According to the survey, the leader is the builder, Altis. In second place is Agrobudmekhanizatsiya, and the least amount..
Ukrainian Government plans to introduce a general register of new buildings by the end of 2020. Now developers will be able to start sale only registered apartments.
Such changes were initiated to protect investors and solve the problem of double sales of apartments in the primary market, said the representative of the Cabinet of Ministers in the Verkhovna Rada, Olena Shuliak.
The deputy said that it is quite realistic to ban illegal construction in Ukraine.
Under the new rules, the developer first receives all permits and then adds them to the registry. Each apartment is also separately registered.
New City Developers support the change initiative. Such innovations will help Ukrainians to invest in real estate without risk, and the registry should solve the problem of "add-ons". Also, electronic registration will give you access to real estate market analytics.
Ukrainian Government plans to introduce a general register of new buildings by the end of 2020. Now developers will be ab..
In 2019, New City Developers sold 194 real estate units. This is 29% less than last year (in 2018 were sold 273 real estate units).
However, the total area of the property which was sold in 2019 only decreased by 22%. This difference is due to the change in the average area of apartments sold in 2019.
The average apartment size in 2019 was 67 m², while in 2018 it was about 60 m². The trend of increase in demand for comfortable apartments is also confirmed by the number of requests in sales offices.
Key factors for reducing sales:
Interestingly is the fact that the cost of one contact in 2019 was about 600 UAH, while in 2018 it was 672 UAH /contact, while the conversion in sales has not changed. Because of in-house marketing, we were able to increase our efficiency this year. This strategy allows us to be leader, while all developers are doing similar marketing activities.
In 2019, New City Developers sold 194 real estate units. This is 29% less than last year (in 2018 were sold 273 real esta..
Recently, internet marketing is developing very fast and improving the quality of online activity. With the development of technology and the proliferation of the Internet, marketing research is changing: their volume is increasing and quality standards are rising.
With online research, you can get a lot of primary information: target audience research, consumer opinion research, service quality research, market change trends, competitors' marketing activities, and more.
At the end of 2019, New City Developers also conducted an online survey to identify the awareness of new buildings and developers in the city of Boryspil. The survey lasted 1 month and covered 10,000 people (the population of Boryspil is 60 672 people), 250 questionnaires were generated.
We investigated such indicators as Top Mind (1st mention in the list of new buildings and developers without a clue), Spontaneous (name without a clue), Brand Awareness (a name from the list with a clue). Advertising activities of competitors were also investigated.
Follow our news feed as we share our findings
Recently, internet marketing is developing very fast and improving the quality of online activity. With the developm..